Jimmy Choo and H&M

730px HM Logo svg copy Jimmy Choo and H&M

We can shout of happiness, I am going to give you the news about the year, Jimmy Choo is going to do a special collection for H&M. The Swedish signature is going to commercialize purses and shoes of the designer of the stars from next November 14.

At the end of year we will be able to find in more than 200 establishments of the whole world of H&M the most sophisticated designs of one of the shoemakers most acclaimed on a global scale. Just as Manolo Blahnik obtained his biggest sales thanks to the Sex protagonist in New York, the models of Jimmy Choo have spread all over the world after happening for the feet of Sarah Jessica Parker in the popular series of television.

Jimmy Choo booties 771862 Jimmy Choo and H&M

To come to the top needs a lot of effort, a lot of work and the suitable publicity. It is something that big marks know and Tamara Mellon, the president and founder of Jimmy Choo knows it very well. For it, he has made sure that the collaboration with the Swedish chain is a privilege for his company. It will give them the opportunity to design for another public, for a more urban woman.

One of the hits in this agreement between two big companies is that Jimmy Choo is going to risk in a new challenge, not only to design for the woman and not only to design complements. Namely the prestigious footwear mark will innovate in the creation of clothes and in an unexpected collection for the man.

jimmy choo 20091 Jimmy Choo and H&M

I do not know if I will be capable of lasting until November to be able to do with some Jimmy Choo. We must bear in mind that H&M there is already collaboration with other designers like Karl Lagerfel, Viktor&Rolf or Stella McCartney and they have triumphed. In the twinkling of an eye they became exhausted the collection, so we have to hurry up.

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3 comments in "Jimmy Choo and H&M"

  1. 1
    Susan (June 17, 2009 21:11)

    The strongest thing of everything there is the collaboration that Max Azria did with Carrefour, with the mark Tex. why do you believe that posiciona in a segment of so mediocre clothes?

  2. 2
    teresa Arrancudiaga (June 18, 2009 10:33)

    Often the big designers choose economic chains publicity is given and to be within reach of a clientele that otherwise might not acquire anything of his mark.

  3. 3
    Gimena Fernado (June 18, 2009 20:48)

    Yes, Teresa, perhaps is one of the motives, it is a way of diversifying, with a parallel mark and of approaching this public who in the life would go to a Maxazria shop. has any designer done slightly similarly?

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